⚙️ Telemarketing – Global Settings
Central Control & Automation Engine
- What the Global Settings Module Is
The Global Settings sub-module is the control center of the telemarketing system.
It is where administrators define:
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How telemarketing behaves
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Who works on what
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When customers should be called
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How queues are automatically created and routed
In simple terms:
Global Settings decides the rules.
Everything else follows those rules.
- Role Inside the Telemarketing System
Global Settings sits above all other telemarketing modules.
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Lists organize campaigns
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Queues automate follow-ups
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Live Calls execute the work
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Queue History records results
But Global Settings decides how all of this works together.
Without this module, telemarketing would be manual, inconsistent, and unscalable.
- Visual Layout Overview
The page is divided into two clear areas:
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General Telemarketing Rules
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Queue & Automation Management
The design is clean and administrative, built for clarity and control, not daily calling.
- General Telemarketing Rules
These settings apply across the entire organization.
☎️ How Many Times to Call a Client
Controls how many call attempts are allowed for one customer.
This prevents:
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Over-calling customers
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Annoyance or complaints
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Compliance issues
It ensures calls stay professional and respectful.
⏱️ Time Between Calls
Defines the minimum waiting time before calling the same customer again.
This protects:
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Customer experience
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Legal and policy compliance
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Team discipline
Once saved, these rules apply automatically to all telemarketing activity.
- Queue Management – The Heart of Automation
This section controls how customers are automatically added to follow-up queues.
Each queue represents a smart rule-based workflow.
- Queue List – What You See
Each row represents one automation queue.
You can immediately see:
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Queue name
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Assigned team members
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Whether a script is attached
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Quick action buttons
This gives administrators a full overview of all active automations.
➕ Creating a Queue – Smart Follow-Up Logic
When creating or editing a queue, administrators define:
- Queue Name
A clear label describing the purpose of the queue
(example: “Missed Calls Follow-Up”, “Hot Leads Queue”)
- Assigned Team Members
Select which team members will work on this queue.
Only these users will:
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Receive customers from the queue
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See related Live Calls
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Be accountable for follow-ups
- Filter-Based Automation (The Power Feature)
Queues work using rules, not manual assignment.
Admins can build queues using:
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Telemarketing lists
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Customer statuses
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Tags
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Folders
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Special conditions (new leads, missed calls, etc.)
Each rule answers:
“Which customers should enter this queue?”
- Filter Order & Priority
Filters are:
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Visually stacked
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Drag-and-drop sortable
The order matters because it controls:
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Evaluation priority
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Routing logic
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Department assignment
This allows complex workflows without complexity.
- Department Routing
Each filter can be linked to a department.
This ensures:
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Correct team handling
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Clear responsibility
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Accurate reporting
Queues don’t just assign customers — they route work intelligently.
- Include / Exclude Control
For each rule, admins can choose:
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✅ Include customers who match
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❌ Exclude customers who match
This prevents:
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Duplicate follow-ups
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Wrong customers entering queues
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Conflicting automation rules
- Why Global Settings Is Critical
Without Global Settings:
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Follow-ups are inconsistent
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Teams work without structure
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Automation becomes unreliable
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Scaling becomes impossible
With Global Settings:
✔ Clear rules
✔ Automated follow-ups
✔ Controlled calling behavior
✔ Consistent customer experience
✔ Scalable telemarketing operations
- Who Uses This Module
Administrators
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Define telemarketing rules
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Create and manage queues
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Control automation logic
Managers
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Adjust team routing
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Improve follow-up discipline
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Optimize workflows
Team Members
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Indirect benefit only
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Receive better-organized work
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Clear priorities and structure
- In Simple Words
Global Settings decides how telemarketing thinks.
It defines:
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When to call
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Who should call
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Which customers matter
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How follow-ups happen automatically
Everything else simply executes these decisions.
⭐ Final Summary
The Telemarketing – Global Settings sub-module is the automation and governance layer of telemarketing.
It transforms telemarketing from:
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Manual task handling
into -
A rule-driven, scalable, and predictable system
With this module, telemarketing becomes structured, compliant, and intelligent.
